Design Glossary
A comprehensive guide to graphic design terminology
Wireframe
A wireframe is a basic visual guide used in interface design to suggest the structure and elements of a website or application before visual design and content are added. These simplified, schematic layouts focus on functionality, behavior, and priority of content rather than visual aesthetics, serving as a blueprint that establishes the fundamental architecture of a digital product. In professional design platforms like Snapied, wireframing is an essential early step in the design process that helps teams align on structure and user flow before investing in detailed visual design.
Wireframes typically use simplified representations of interface elements—rectangles for images, horizontal lines for text, and basic shapes for buttons and interactive components. They're deliberately created with minimal styling, often using only grayscale, to keep stakeholders focused on layout and functionality rather than visual details that will be addressed later. Wireframes vary in fidelity: low-fidelity wireframes are rough sketches that capture basic layout ideas quickly; mid-fidelity wireframes include more accurate proportions and specific interface elements; high-fidelity wireframes contain more detail about interactions, responsive behavior, and content structure, sometimes incorporating limited color to indicate interactive elements or content categories.
In professional design workflows, wireframes serve multiple critical purposes. They facilitate early discussion and iteration on structure and functionality when changes are easiest and least expensive to implement. They help establish information hierarchy, determining which elements receive visual prominence based on their importance to users and business goals. They enable teams to evaluate user flows and interaction patterns before visual design potentially complicates assessment of these fundamental aspects. They provide developers with clear structural guidance while giving visual designers a framework within which to apply aesthetic treatments. Wireframes are often created after initial user research and before visual design, though the process may be iterative with refinements occurring throughout the project lifecycle. While digital tools like Figma, Sketch, and Adobe XD are commonly used for wireframing, many designers still begin with paper sketches to quickly explore multiple approaches before moving to digital tools for more refined wireframes. This focus on structure before aesthetics is a hallmark of user-centered design methodology, ensuring that digital products are built on a solid foundation of usability and functionality before visual design elements are applied.
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